SILICON VALLEY
OPERATIONAL PLAYBOOK






We offer tailored support to help you customize and implement the successful strategies used by leading Silicon Valley companies in product development and organizational management.




Successful product development and rapid execution are essential for a company's success.

Tech companies in Silicon Valley that have achieved global success develop winning products and operate their organizations in an agile manner through their unique expertise, driving their success.

By adopting their systematic operational know-how,
you can develop successful products and maximize your organization's execution capabilities.


Our Service

We provide a systematic internal operation framework that enables companies to develop innovative and successful products while efficiently managing their organizations to enhance execution capabilities.

Our Clients

We offer process-based internal operation frameworks utilized by Silicon Valley tech companies for product development and organizational management, targeting executives of startups that have received Series B funding or higher, as well as small and medium-sized enterprises.


About Me

Jae Shin

I have served as the Deputy Head of Digital Innovation Hub at Hyundai Capital in Silicon Valley and worked as a Principal Product Manager - Technical at Amazon in Seattle, where I gained deep operational insights from various Silicon Valley companies and directly applied them in practice.

Leveraging this operational expertise, I successfully led a project at Amazon as a Single Threaded Leader leading over 40 departments.

Over the past 20 years, I have been actively involved in the startup ecosystem. In the UK, I founded the fintech startup Spreddit and in South Korea, I held various leadership positions including my time as a CFO at FuturePlay. I have also served as a mentor at Startupbootcamp in Singapore and as an advisor at growth private equity firm, FTV Capital based in San Francisco.

Before founding startups, I worked at the UK private equity firm Bridgepoint, where I was responsible for leveraged buyout (LBO) investments and portfolio management for mid-sized companies. I also contributed to the management of HobbyCraft, a UK arts and crafts company, as a Board Observer and supported the management team in the MBO (Management Buy-Out) process of Care UK, a publicly listed healthcare company, where I played a key role in crafting corporate strategy and financial planning.

Through these experiences, I have gained a deep understanding of both domestic and international startup management practices and environments. I also have a thorough grasp of the challenges that small and medium-sized enterprises face when adopting digital transformation, along with the operational difficulties they encounter. I am committed to offering systematic and scalable solutions that help companies navigate and overcome these challenges comprehensively.


Our Approach

Understanding Value Proposition - Through fact-finding sessions with your company's executives and relevant teams, we'll get a detailed understanding of your current product planning and organizational practices, how they differ from the structured operations practices adopted by leading Silicon Valley companies, and why you should adopt them to be successful.

Ops Implementation Strategy- We provide operational strategies for product planning and organizational management that are optimized for your company, along with practical know-how for successful operations.

Implementation & Iteration - We help you continuously improve and optimize the newly implemented operational strategies, ensuring their long-term success.

Client Success

Some of our customers have reduced their service development time by more than 30% through this corporate operation method, and others have planned innovative services that are completely different from what they originally planned by changing their product management process.


Highly Customized for Your Business

The operational strategies we provide are tailored to fit your company's size and internal circumstances, ensuring they are scalable and applicable across your organization.

Through this, we help you develop successful products while accelerating your organization's speed and execution capabilities.